All programs are hosted on Zoom!
Classes are run by the industry's top creatives, so all students have the chance to be fully prepared to work at their dream advertising agency.
Both copywriting and art direction students graduate with a full portfolio and a book180 certificate.
Just like in an advertising agency, book180 partners copywriters and art directors together to develop campaigns. Both you and your partner will concept big ideas for brands together, and once you land on an idea you both love, you’ll venture down parallel paths to bring the idea to life.
Webinars and Workshops
book180 offers a variety of online, a-la-carte classes for folks who are looking to skill-up but don’t want to commit to a full semester.
These classes are also a great way to get a taste of book180 life before you apply!
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The Power of your Personal Brand
Sarah Latz & Francesca Piancone
Tuesday, August 25th | 7pm - 8:30pm ET
In today’s market, getting hired takes more than sending applications — it’s about building a personal brand people can’t ignore. Hear from junior and mid-level creatives on how they used networking, social platforms, and side projects to get noticed, make real connections, and turn visibility into job offers. Learn how to show up, stand out, and create opportunities instead of waiting for them.
Student Life
Just because we’re online, doesn’t mean we don’t have a strong culture of inclusion and support.
Classes meet live over Zoom almost every night, and you regularly meet with your classmates on Zoom to concept. So you quickly become friends with the other creatives in your semester. We also host live guest speakers, online movie screenings, online costume nights, Quiplash game nights, and raffle nights with some pretty sweet prizes. Students build strong friendships, help make each other’s books better, and even apply for jobs together.
Where Our Students Work
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You’re each other’s future coworkers, and those relationships start on day 1 of 180.
"Not just 'another program' the book180 grads are 100% prepared for the agency world. I wish we had the budget to hire more as our new AD hire, Lou, is crushing it!"
Steve Rodriguez, Head of Talent at EP+Co
"I'm so proud of book180 grads. You can see that so much great thinking has gone into each and every book. From headlines, to social good ideas, to stunts—it's the kind of thinking you can only come up when the client doesn't exist."
Amanda Burger, Creative Lead at Snapchat
"I'm so honored to have been a part of the first book180 class ever. Being the only one from a non-metro area, someone with a non-advertising background, and someone who was coming in with no industry contacts/knowledge, I can't tell you how big of an impact this program has had on me and my future career."
Luc Almeda, Junior Copywriter at FCB
"I wish book180 had been around when I was a junior. Portfolio schools are often necessary to get a job, but a shorter option like this is absolutely going to change lives."
Lindsay Lenard, Founder/Designer at Agency Radiate
"Sarah and Francesca are two of the hardest working, most intentional women I know. I saw first hand how much they genuinely care about students."
Taylor Smith, Senior Copywriter at Cutwater
"I am thankful for Sarah and Francesca for building the first-of-its-kind 6 month advertising program that is book180 and allowing me the opportunity to be a part of it’s inaugural class. These are truly two of the most brilliant, caring, and hard working women I’ve ever met in my whole life. Such an inspiration!"
Eric Thompson, Junior AD at Molson Coors
"When I graduated from University of Illinois, I applied to 320 jobs, and I heard back from 4 of them—people I knew! I needed to set myself apart from the rest. So I reached out to Francesca and I was so appreciative for accepting me. I loved it, was so proud of myself for working part time while going back to school."
Amanda Sideris, Junior Art Director at Golin
